Branding Through Good Storytelling with Ken"Spanky" Moskowitz!

Sep 4, 2019

Most health coaches that I know got into the space because they overcame something in their own lives that made them want to share that experience with the world so that others wouldn't have to go through the same thing. In other words, their personal story is the key to connect with their audience and potential clients.

 

Ken "Spanky" Moskowitz specializes in branding through good storytelling. He is an icon in advertising and copywriting and founder of AdZombies. He joins the show to share how storytelling can transform advertising and how it leads to sales.